Car Sticker Incentive Launched at Seward Stadium

You can win a personalised Cherries shirt - signed by your favourite player - at every home game just by showing support for your club.

Every supporter who has a Cherries car sticker in the window of their vehicle, whilst parked in either car park adjacent to the Seward Stadium, will be in with a chance of winning a signed third shirt.

The initiative starts this weekend with the visit of Notts County and will run for the remainder of the campaign, with the winner having their registration number read over the tannoy at half-time and displayed on the big screen...

A number of free stickers will be distributed at the pay and display points in the car park before games.

Cherries chairman Eddie Mitchell, who has one of the stickers on his car, backed the initiative and is hoping supporters will follow suit.

"I'm always so proud to see cars driving along the motorway with red and black car stickers in the window on their way to away games, and I want to see the same at home games," he said.

"I would encourage fans to pick up a sticker on Saturday and show their support for the club, and I hope we can see red and black on the pitch, in the stands and in the car park."

Club Store manager Barry Evans added, "The stickers usually cost £1.99, so I hope fans will make the most of the promotion and get one for free before the games. I think it's a fantastic idea and another way for supporters to show their colours."